MILAN, Nov 14, 2009 / — For the 2009 holiday season, yoox.com is inspired by the classics – black and white cinema, treasured pieces that stand the test of time, and handmade gifts that celebrate years of artisan tradition.
With creative inspiration at every turn, the classic-themed Black & White Xmas brings the best of fashion, home design, and exclusive products to Internet shoppers worldwide; this year with an exciting film presentation of its annual Gift Guide online starting from mid-November.
Four short black & white films titled “Christmas Stories” will accompany each gift category, bringing to life the holiday spirit and the beauty of gift-giving and setting a cinematic tone for a Black & White Xmas. For the first time ever, it will be possible to buy from a black & white movie, picking the favorite gift directly from the video!
The first of the Gift Guide category selected by yoox.com’s editors offer a world of inspiration is HANDMADE
Handmade = quality, luxury, and love.
The star of this category is a selection from the Maison Martin Margiela Artisanal collection, available for the first time online exclusively at yoox.com – making for an exciting and philanthropic gift: part of the proceeds from sales of the Artisanal pieces will benefit the “The Rosa Spier House” in Holland, a non-profit organization which offers housing to retired artists and academics who wish to continue working on their craft.
An abundance of Made in Italy items perfect for gifting round out the Handmade category.
Canfora sandals, handmade in Capri and worn by style legends like Jacqueline Kennedy Onassis and Maria Callas will be available exclusively at yoox.com, as well as the limited edition hand-blown Christmas ornaments designed by Gumdesign Studio for the historical silver design firm De Vecchi.
Also the innovative “B&W Nobody’s chair” in limited edition designed by Gaetano Pesce for Zerodisegno inspired by a black and white theme exclusive to yoox.com.
Also available on yoox.com is a rare and precious selection of luxury hand-worked bijoux made of “tombolo” lace and crochet by the Flos ad Florem brand.
