PARIS, Mar 16, 2011/ FW/ — The debut collection of the label Mal-Aimée demonstrates the artistry of design duo Leonie Hostettler and Marius Borgeaud, the brains behind the label.

As Hostettler and Borgeaud described their clientele, “the Mal-Aimée woman is someone who is sensual and enjoys playing with a multitude of style. Very sophisticated and glamorous, the Mal-Aimée woman is also a romantic, a characteristic that she tries to hide but always simmering, waiting to be discovered.”

The designers Leonie Hostettler and Marius Borgeaud met each other at the Ateliers of Geneva University of Art and Design. They have been working together since their debut in Paris at Nina Ricci, alongside Olivier Theyskens.

Under the name of Mal-Aimée, this collection was presented last October 2010 in Paris and garnered critical acclaim from the national and international press.