Lord & Taylor 2008 Holiday Windows Video Update
Lord & Taylor NEW YORK, Nov 25, 2008 / FW/ — Leveraging the power of the new media, Lord & Taylor created a video of its Fifth Avenue store windows to widen the magic Christmas displays create. Regarded as ‘The Gold Standard’ of store displays, Lord & Taylor chose ‘My Favorite Christmas Traditions’ as this year’s theme. The retailer’s six...
Lord & Taylor Store Windows: ‘My Favorite Christmas Traditions’
Detail From "My Favorite Ornaments" Showcasing. Store's Landmarked Flagship On Fifth Avenue NEW YORK, Nov 17, 2008 / FW/ — Unveiled last November 13, the Lord & Taylor 2008 holiday windows are a happy mix of timeless and cherished classics as they featured treasured Christmas stories, cards, treats, music, ornaments and toys in elaborate scenes...
Lord & Taylor Uses Store Windows to Launch its Exclusive Menswear Line
Black Brown 1826 Menswear Collection NEW YORK, Aug 31, 2008 / FW/ — A first for Lord & Taylor’s 182-year history, the iconic retailer is launching its exclusive menswear line Black Brown 1826 via its store windows. “We are so proud of Black Brown 1826 that we will showcase it during New York’s Fashion Week,” Jane Elfers, President and CEO...
Reality Advertising, Another First from Lord & Taylor
Lord & TaylorNEW YORK, May 9, 2008 / FW/ — After re-launching its iconic rose last month, Lord & Taylor takes us inside its stores to hear what its customers are saying. Commissioning TV personality and celebrity stylist Robert Verdi to find out, the phrase ‘my favorite store’ kept on coming up. Together with a camera crew, Verdi surprised customers...
Lord & Taylor Re-Launches its Iconic Rose With a Design Contest
Lord & Taylor store windows featuring the Rose NEW YORK, Apr 10, 2008 / FW/ — Except for fashion history students, very few among the current fashionistas remember the legendary Lord & Taylor rose that was first introduced during the 1940s. Now, the public can enjoy it again as it had been re-created and re-colored in ‘sunrise’ by Lord & Taylor as the...
