A.F. Vandevorst Guerilla Store Aktion I: Making Pop Up Store Artistic
DALLAS & ANTWERP, Dec 18, 2009 / FW/ — WOW! That one word sums up the Guerilla Store Aktion I that popped up in Antwerp last night. Designed to look like a World War II field hospital, Filip Arickx and An Vandevorst raised the artistry bar on pop up stores lifting it up from the humdrum atmosphere it has nowadays with mainstream retailers like Gap and Target...
Stella McCartney for GapKids Opens Pop-Up Store in Los Angeles
Liv Tyler hosts launch party of Stella McCartney for GapKids pop-up store LOS ANGELES, Nov 5, 2009 / FW/ — Robertson Boulevard in L.A. has a new tenant, temporarily, until November 28. Bringing babyGap and GapKids Holiday collection designed by Stella McCartney to Los Angeles’s fashion-savvy kids, Gap opened a pop-up store on the famed Robertson Boulevard...
Creative Conspiracy to Showcase 25 Emerging Designers
Creative Conspiracy NEW YORK, Apr 11, 2009 / FW/ — Borrowing from Comme des Garcons’ guerilla style marketing, 25 New York and New Jersey emerging designers are putting together ‘Creative Conspiracy’ pop-up shop to showcase their collections. Creative Conspiracy, a temporary retail space and four-day shopping event to be held April 16 – 19, 2009 in Montclair,...
Colors Popping Up at Gap-Pantone Pop Up Store
Gap-Pantone Pop up Store NEW YORK, Jan 13, 2009 / FW/ — After a successful collaboration with Paris’ hip store Colette, Gap is now partnering with color authority Pantone to create limited-edition vibrantly-hued t-shirts to be sold exclusively at Gap’s pop-up store at the retailer’s flagship store at 54th Street and 5th Avenue in New York. The Gap & Pantone...
