Interview with Liza Fredrika Aslund: WMATY Winner
Liza Fredrika Aslund MILAN, Dec 17, 2010 / — As one of the winners of the first creative call of What’s More Alive Than You, (WMATY), Liza Fredrika Aslund is part of that historic moment when fashion designers, architects and product designers created wearable items that are nearer to art than the accepted rules of fashion. Literally a new brand when it launched...
Enter your Design Ideas at WMATY Creative Call
MILAN, Nov 28, 2010 / FW/ — With the theme “All fashion has been contemporary,” new Italian brand “What’s More Alive Than You” (WMATY) announces its third creative call for designers to create fashion-art collections of bags, shoes and contemporary jewellery. From November 23, 2010 to February 28, 2011, designers from all over the world can join with projects...
Interview with Victoria Geaney, WMATY Designer
MILAN, Nov 1, 2010 / — One of the designers who answered the first Creative Call of What’s More Alive Than You (WMATY), Victoria Louise Geaney has been chosen to be one of the 15 authors wherein their works will be realized by this unique fashion cooperative. A London native, 23-year-old Victoria geaney created a pair of shoes that was inspired by the Queen of...
WMATY Presents Claudia Civilleri and Premrudee Leehacharoenkul
Claudia Civilleri MILAN, Aug 4, 2010 / FW/ — With the second creative call of What’s More Alive Than You (WMATY) closing last June 18th, the pre-selection of finalists is already underway. In the meanwhile the presentation of the first collection, realized following the creative call of May 2009, continues as preview at institutional website www.WMATY.com CLAUDIA...
Victoria Geaney Presents Floral Shoe Collection for WMATY
MILAN, Jun 10, 2010 / FW/ — One of the 15 winners of the What’s More Alive Than You (WMATY) creative call last July 2009, British-born designer Victoria Geaney entered a floral shoe collection for her artwork. A small collection of floral shoes made of 100% natural material, the shoes’ upper is made of organic cotton printed with water colors in different textures,...
Akiko Tanakashi Presents the Myjaba Money Bag for WMATY
MILAN, Jun 10, 2010 / FW/ — What’s More Alive Than You (WMATY), a new kind of collective composed of university students of art, architecture, interior and fashion design from 92 countries and professionals from the fashion and design industries as well as those who, regardless of age, have good ideas and wish to see them realized and rewarded. From the first creative...
Akahito Shigemitsu Creates Eco-Friendly Geta Shoes
MILAN, May 21, 2010 / FW/ — From the first creative call last July 2009, WHAT’S MORE ALIVE THAN YOU® presents the first artworks realized from the first 15 pioneers who believe in a new concept of fashion. Artists, designers, fashion designers, architects and creative people, all together became involved to design new and artistic collections to wear. One...
Premrudee Leehacharoenkul Turns Sushi Covers into Shoes
MILAN, May 21, 2010 / FW/ — A native of Bangkok, Thailand, Premrudee Leehacharoenkul is one of the 15 pioneers of “What’s More Alive Than You” (WMATY), an innovative concept of fashion that wants not only to create simple and ephemeral objects linked to fashion trends but objects to wear that tell a story. Submitting her artwork on May 18 to July 31, 2009 during...
WMATY: What’s More Alive Than You?
MILAN, Nov 30, 2009 / FW/ — In a world filled with acronyms that we even identify top TV shows like NCIS and CSI by letters and not their full meanings, WMATY stands proud as a short form for What’s More Alive Than You, an international project involving people from 82 countries in the development of an exclusive collection of fashion-art, shoes, bags and accessories. WHAT’S...
