Benny Rosset on the runway Spring 2007
Benny Rosset on the runway Spring 2007

NEW YORK, Jul 17, 2002 (Updated Jul 19, 2009) / FW/ — Considered the hottest and most sought after beachwear line in Brazil, Cia.Maritima was launched by Benny Rosset in 1990.

It belongs to group Rosset, the largest lycra manufacturer in South America, and their know-how is the foundation for the textile development of their products.

Benny created a unique marriage with the Sao Paulo textile giant The Rosset Group and Cia.Maritima. The benefits of the latest technology and years of expertise of the Rosset Group are integrated into the fabrics of Cia.Maritima, yet the pieces feature highly detailed hand-work, fine design, and intricate details. It is designed as a high-end boutique collection with very select distribution.

Benny is personally involved with the smallest details of the collection. He has closed his famous runway shows in the company of Gisele Bundchen, Naomi Campbell, Frankie Rayder, Shirley Mallmann, Ana Hickmann, and most recently, Karolina Kurkova.

Photo by Giovanni Pucci

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