NEW YORK, Feb 27, 2009 / FW/ — Yesterday, at the Gramercy Rooftop, the Adam Lippes for Mango Spring 2009 collection, was unveiled to the press and to the Mango and Adam Lippes fans, who were delighted to see a fresh take on the American classic style.
“In this collection, my goal was to mix the classic American look with the very European aesthetics of Mango,” Adam Lippes told FW. “I wanted to bring a real American sportswear point of view to this line.”
Offering a tasteful neutral to the neon’s connoisseurs, Adam Lippes’ tailored raincoat is soft on the eyes and good to the touch with just the right tabs and fold to the look. The men’s tailored Bermudas are a classic look that a chap would want and women would love to look at.
The colors are bright and clean with an American twist in the striped sweaters and chiffon dresses. The men’s line is a great mix of classic elements with a nod to New York style.
The collection will be available in 600 Mango stores worldwide beginning March 1, 2009. The Spring 2009 collection is the first of the two limited collections that Adam Lippes will create for Mango. The second collection will be for Fall 2009.
A graduate of Cornell University, Adam Lippes began his career in fashion when he was hired at the PR department of Ralph Lauren. In 1996, he moved to Oscar de la Renta, where he became Creative Director from 1999 to 2003.
“Everything I know about fashion design, I learned from Oscar de la Renta,” Adam Lippes said. And it shows in Adam’s creations with his extreme attention to details and strong affinity with the classics.
When he felt he was ready to strike out on his own, Adam Lippes launched his own clothing line in Spring 2004, then called Adam + Eve, now simply called ADAM. Since then, the business has expanded from a luxury basics line into a larger sportswear collection for men and women.
Adam Lippes is one of the several high profile designers and celebrities who are collaborating with Mango. On top of the list are sisters Penélope & Mónica Cruz for MNG whose collection features a clear Japanese influence in the shapes and the prints.
Sandrina Fasoli, one half of the winning duo of the first El Botón-MANGO Fashion Awards, presents the collection that she has designed for the brand, in which her unique, innocent take on femininity is on display.
Lastly, the Lebanese designer Zuhair Murad continues his collaboration with MANGO with a collection exclusively designed for the Arab countries. In his characteristic style, Zuhair Murad makes use of semi-transparent fabrics, details such as embroidered cuffs, sequins and elaborate floral motifs in his glamorous garments, and uses hippy elements in his jewellery line.
[EDGARDO HERNANDEZ & MICA FUJIMURA]
Photos courtesy of Mango