NEW YORK, May 9, 2009 / FW/ — With a creative photo shoot styled by Nicola Formichetti and shot by Brett Lloyd, Thecorner.com continues its journey around fashion capitals. City after city, the windows of thecorner.com have been personalized by the most famous stylists around the world.
Because of this, visitors can compare different styles and get suggestions for personalizing their own look, while mixing items by top designers and enjoying photo shoots created by true style professionals from Milan to London, from Tokyo to Berlin, and from Los Angeles to New York.
The first leg of the journey was Tokyo with the worldwide famous Japanese stylist Tsuyoshi Noguchi. Now, the second stop is London and the protagonist is the renowned Nicola Formichetti, Creative director of DAZED & CONFUSED and Fashion director of VOGUE HOMMES JAPAN.
For thecorner.com exclusively, Nicola has chosen a young talent: Brett Lloyd, an emerging photographer in the London scene who has already shot for magazine such I-D and Dazed.
The model featured in the shoot is the young fashion icon Jethro Cave, son of musician Nick Cave, who has already been shot by Hedi Slimane and chosen for the catwalk during the last Paris Fashion Week.
This outstanding combination lead to a cutting edge editorial featuring the most niche brands from thecorner.com and shot against the street atmosphere of London’s Brick Lane district, one of the main areas for trend setters and fashion lovers.
Just another reason to enjoy fashion at thecorner.com, a high-end online “department store” featuring the latest men’s collections from cutting-edge international designers and a selection of hard to find Italian brands – many of them making their online debut.
thecorner.com offers its customers a sophisticated shopping experience and it stands out for having the most luxurious gift packaging available on the internet and for its premium free and fast shipping service.