DALLAS, Mar 24, 2010 / FW/ — The first ever supermodel, Twiggy is bringing her inimitable style to HSN, launching her lifestyle brand of apparel and accessories called “Twiggy London” exclusively on the home shopping network.
HSN, a leading interactive multichannel retailer, is partnering with Twiggy to bring the fashion icon’s internationally recognized aesthetics through a collection of effortless everyday looks embodying the element of “London chic” that defines her own personal style.
The exclusive new collection, “Twiggy London,” will feature apparel, accessories and shoes, including blouses, jackets and versatile handbags in bold colors, all at accessible price points.
“I am excited to partner exclusively with HSN and draw on the network’s expertise in building brands. This collection will be my first launch in the U.S. It is a true lifestyle collection that makes dressing easy and age appropriate. No matter what your age, you can always look stylish and on trend!” said Twiggy.
Twiggy became a household name in the 1960’s, gracing covers of fashion magazines across the globe. She has received two Golden Globe awards and a Tony Awards nomination for various acting roles, has written several books and most recently appeared on “America’s Next Top Model” as a judge. Twiggy continues her modeling career and has become an authority in the fashion industry.
The Twiggy London collection will debut at midnight-2am, 11am-1pm and 9pm-11pm on April 3 on HSN and www.hsn.com. Retail prices will range from $29 to $99.
Photo: Twiggy with the IFAW whale tails from Tails for Whales at Flickr