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G-Star Teams Up With Kitson to Launch Exclusive Capsule Collection

LOS ANGELES, Aug 11, 2011/ — International denim brand G-Star is proud to unveil G-Star x Kitson, a special capsule collection available exclusively at Los Angeles-based boutique Kitson.

On August 11, to celebrate the collection’s official debut, G-Star has enlisted long-time brand fan Rosario Dawson to host its popular “Women’s Night” at Kitson Studio on Robertson Blvd.

The G-Star x Kitson capsule collection will include six women’s pieces: G-Star’s popular Arc Super Skinny, a denim vest, denim shorts, sweat pants, a knit t-shirt and canvas tote bag. All items will feature special artwork made specifically for the collection. The collection will be sold exclusively at Kitson boutiques on Robertson Boulevard and Melrose Avenue, as well as Kitson Studio.

G-Star’s innovative denim designs and the brand’s popularity among celebrities complement Kitson’s reputation as the long-time hot spot for Hollywood’s most stylish A-listers to shop.

G-Star’s “Women’s Night” is meant to gather the city’s most style-conscious fashionistas for a lively party and shopping event which will include access to on-site stylist, champagne and music by DJ Mia Moretti and violinist Caitlin Moe.

Often spotted sporting G-Star denim, Rosario Dawson captures the brand’s essence of unexpected combinations and surprising contradictions. Rosario has built a successful multi-dimensional acting career, thoughtfully choosing a wide range of roles – from Hollywood blockbusters to musicals and independent films.

Off-screen, Rosario is highly active in political, social and environmental causes. Rosario’s mix of beauty, Hollywood glamour and activism is a perfect fit for the G-Star brand.

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