MILAN, Sep 6, 2011/ — Roberto Cavalli announced today the opening of its new Flagship Store at 20/22 Sloane Street, the renowned London thoroughfare known as a reference point for fashion and style and famous for its central location.

Larger than the previous location at 182/184 Sloane Street, the new boutique is 350m². The new Flagship Store will house the women’s prêt-à-porter collections, accessories, eyewear and watches. Like the Paris Flagship Store, it will also have an area dedicated entirely to menswear, which is a feature of all newly opened Roberto Cavalli boutiques.

The Flagship Store, which embodies the modern elegance of the Cavalli world and affirms the ‘fashion global store’ concept of the Maison in a spectacular way, will host a cocktail event on September 17, 2011 followed by a Gala dinner and party in the historic Battersea Power Station.

Numerous famous guests and friends of the Maison Cavalli are expected to attend.

“… I have always loved London and I have always found Sloane Street to be the perfect showcase for my collections. I decided to open a bigger boutique as I see London as a glamorous, cool market, and the demand for my fashion is constantly growing …”

Three new macro models of the Maison’s Diva ‘it bag’, in black, pale green and beige semi-glossy crocodile leather, have been created to mark the occasion.

20-22 Sloane Street

+44 207 8231879


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