datura mohair campaign F13 (10)

NEW YORK, Oct 17, 2013/ — Designed in New York and produced in Barcelona, Datura was an immediate fashion darling when it launched the summer of 2013 as a web-only collection.

Now, less than six months in the marketplace, Stefania Borras, the designer behind the label is launching its first ever image campaign especially created for the Mohair capsule collection, the first grouping from the brand’s Maatmons collection which will be released in five installments and available to shop directly on Datura.com.

The campaign was shot on location in Spain by photographer Barbara Vidal with Victoria Ribot as the model and make up by Rocio Graves.


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