PARIS, Feb 27, 2014 / — Now a permanent name on Paris Fashion Week catwalk calendar, H&M Studio unveiled its Fall 2014 collection at the Grand Palais.
For the show, the historical Grand Palais was transformed into an abstract cityscape, with graphic architectural lines and billboards punctuating the space.
At the head of the space was a stage, on which the upcoming French star HollySiz gave a live performance throughout the show. Cecile Cassel, whose stage name is HollySiz wore H&M during her performance.
Meanwhile the global audience at hm.com had exclusive access to the event with French fashion TV expert Mademoiselle Agnes.
Before the show was live-streamed, Mademoiselle Agnes chatted live with celebrities and VIP guests, as well as taking the cameras backstage, giving the global audience a truly front row experience.
