LOS ANGELES, Mar 22, 2014/ — Eva Mendes celebrated the vernal equinox her way. The actress launched her Spring 2014 collection in two exciting events in Los Angeles last week.
On Tuesday, March 18th Eva joined fashion editors and bloggers for a party at New York & Company’s beautiful new Beverly Center pop up location. The following evening (March 19th), Eva celebrated her new Collection with NY&C customers at the at the New York & Company location in Los Cerritos Center, in Cerritos.CA.
Eva is excited to have the opportunity to actually meet the women who have responded so well to her Collection comments, “To have the opportunity to personally meet the women who I have designed my collection for is inspiring to me and is an experience I truly appreciate.”
“These in store events engaging with real women are one of the many reasons I got into the fashion industry and partnered with New York & Company to make women look great and feel good,” the actress added.
This is Eva’s first spring collection with NY&C. She was inspired by Springtime in NY, infusing her collection with rich blues, oranges, vintage floral prints, and soft, earthy tones.
Eva was also inspired by her family archives and vintage pieces, which she saw on film sets around the world. A noteworthy piece in the collection is the “Maria” embroidered Floral lace dress in the color of the season, radiant coral.
Price points for separates in the collection are $46.95, $59.95, and $64.95, while dresses start at $79.95. Accessories are in the $22.95 through $35.95 range.
The Eva Mendes Spring Collection will be in stores March 19th and online, at nyandcompany.com. The pop-up store in the Beverly Center is located at 8500 Beverly Blvd, Los Angeles on the 6th floor, open from 9:00 AM to 10:00 PM.
The New York & Company store in the Los Cerritos Center is located at 434 Los Cerritos Center, in Cerritos.
