Seoul Table from the Seoul Series
Seoul Table from the Seoul Series

MILAN, Apr 25, 2009 / FW/ — Yesterday, at an invitation-only luncheon, New York City-based international art and design company NY Projects, Inc., unveiled the concept designs for a new collection of works by globally renowned architects Zaha Hadid and Patrik Schumacher.

Held at the Bulgari Hotel in Milan in conjunction with the Milan Furniture Fair, NY Projects an exclusive series called the Seoul Series Concept. Created by acclaimed architects Zaha Hadid and Patrik Schumacher, it includes a fireplace, table, desk, and tea service.

According to Yung Hee Kim, founder of the multi-faceted NY Projects, the collaboration with Hadid and partner Schumacher results from a keen working relationship and personal admiration. “I feel honored to be able to produce these inspired new works,” said Kim. “Since the rise of Zaha Hadid’s major architectural projects around the globe, there has been a growing demand for her avant-garde work.”

Based in New York’s Chelsea neighborhood, the center of the city’s arts scene and home to important new architectural projects, NY Projects (www.nyproject.com) creates events, exhibitions and high-end productions like the Seoul Series.

Kim founded the company in 2007 when she sensed an interest within the creative community to converge and felt she could help facilitate new synergies and partnerships. Recent initiatives by NY Projects have included talks by Christo and Jeanne-Claude, an exhibition of Georg Baselitz paintings in Seoul, and the Global Dialogues symposium at New York’s Center for Architecture.

NY Projects also worked with Hadid and Schumacher to mount Total Fluidity, a critically acclaimed exhibition and monograph, at the Seoul Design Olympiad last October. This successful show inspired Hadid, the 2004 Pritzker Prize laureate, and Schumacher to work on realizing a complete Seoul Series collection.

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