GENERAL IMAGING CREATE BY JASON WULOS ANGELES, CA, Mar 20, 2010 / FW/ — From the runway to your pockets… now, you can collect memories with Jason Wu with the release of ‘Create’, an exclusive line of digital cameras from General Imaging (GIC) and the award winning fashion designer.

The result of a unique collaboration between GIC, the company behind GE branded digital cameras and Jason Wu, “Create” seamlessly blends Jason Wu’s rich sense of style with the latest digital camera technology.

The camera features simple, one-touch operation to record videos, take pictures and easily delete photos. Winners will be sent a personally signed, leather ‘Create by Jason Wu’ digital camera and Create designer accessories including: gray leather camera case and elegant fabric wrist strap with Jason Wu metal accent. The cameras will be available April 2010 for an SRP of $179.99.

And the best thing about it, YOU CAN WIN of the four autographed Create cameras by just visiting www.general-imaging.com/us/jasonwucameras

No purchase necessary. Just sign-up to be one of the first to get a glimpse of this new collection of unique GE digital cameras styled by Jason Wu. You will be automatically entered to win one of four autographed ‘Create by Jason Wu’ digital cameras and included in the exclusive VIP list to learn more about this revolutionary camera that is already generating widespread media & industry buzz.

One winner will be announced each Friday beginning March 26, 2010 through April 16, 2010. More details can be found online at: www.general-imaging.com/us/jasonwucameras

[MARIKIT YAMATO]