PARIS, Oct 5, 2011/ — Ji-Hyoung Choi, Creative Director of Johnny Hates Jazz (JHZ) introduces her new line of clothing “JICHOI” during the 2012 spring/summer Paris Prêt-à-Porter season.

Incorporating the contemporary and wearable spirit of JHZ, JiChoi Collection reflects her design philosophy and aesthetics of feminine, elegant, and conceptual fashion of modern women through Choi’s signature graphic prints.

The theme of JiChoi 2012 Spring Collection is her recreation of bold and vivid graphic prints which was inspired by 50’s pieces from Henri Matisse and the Art Deco Movement.

It also combines and reinterprets with sailor details of marine look.Color of this season is strong and vivid, red, bluish green. Materials for this season, sequins and silk with graphics, vivid color leather, crepe wool and cotton.


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