Eiffel Tower
Eiffel Tower

PARIS, Oct 4, 2008 / FW/ — Was Dai Fujiwara punning ‘coolhunter’ when he entitled the Issey Miyake Spring 2009 collection ‘Color Hunting’? Perhaps not; Fujiwara is too serious a designer who focuses on fabrications and construction.

Still, it was hard not to make suppositions. Of course, Fujiwara also gave his audience a lot of reasons to smile as he sent tunics and dresses in earth tones on the runway that captured the current zeitgeist – be earth friendly but don’t broadcast it, just be sincere about it.

Capturing the low-key essence of the collection is the sleeveless white mini dress with square collar, the shoulders just two wide straps held by a button. A tubular silhouette, the hemline is folded on the outside, held by buttons. Completing the look is a pair of green-striped hose and gladiator sandals.

In a season when glitz is frowned upon and subtlety is the key, Dai Fujiwara leaned towards minimalism but gave the collection the Issey Miyake flair of folding and draping. Perhaps, the title ‘Color Hunting’ is a pun. After all, a coolhunter would figuratively kill for the ideas that brought this collection to life.

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Paris Fashion Week Spring 2009