DALLAS, Apr 17, 2009 / FW/ — Fragrance launches are usually fabulous affairs – a red carpet arrival, flowing champagne and hors d’oeuvres. But, Halle Berry had other things in her mind when she launched “Halle by Halle Berry.” Instead of feasting of caviar, she thought of holding a charity auction to help victims of domestic violence.
The hand-carved rose gold cuff bracelet that she wore during the filming of the “Halle by Halle Berry” advertising campaign is going on the block with the net proceeds going to Jenesse Center, a domestic violence intervention program that Ms. Berry has supported for many years.
As of April 15th, consumers can place bids through CharityBuzz.com for the chance to own this signature piece. Designed by Gara Danielle exclusively for Harry Berry, the cuff bracelet was inspired by the Academy-Award-winning actress’ natural beauty.
Now anyone can have the opportunity to own a replica of the bracelet and support this great cause by bidding on charitybuzz.com. Made from 14K rose gold plate over sterling silver, this adjustable cuff is valued at $4,000.
“The Jenesse Center is an organization that is very close to my heart,” said Halle Berry. “Their work makes a tremendous difference in the lives of women and children and I am proud to support such a worthy cause by auctioning off this beautiful bracelet.”
The Jenesse Center is a non-profit organization that was founded in 1980 and provides help to victims of domestic violence with a comprehensive centralized base of support through facilities, education and health programs, case management, and legal services. The overall goal of the Jenesse Center is to change the pattern of abuse in the lives of women and children.
“HALLE” BY HALLE BERRY – MAKING OF VIDEO FOR FRAGRANCE