Visual Merchandising

Lefranc.Ferrant Opens Boutique ‘2’ at Palais Royal

Lefranc.Ferrant Opens Boutique 2 at Palais Royal

Lefranc.Ferrant Opens Boutique 2 at Palais Royal

PARIS, Jun 1, 2009 / FW/ — Lefranc.Ferrant seems to be unaffected by the current global economic crisis as Béatrice Ferrant and Mario Lefranc, the designers behind the label open their second store under the Palais Royal archways in Paris.

The 60 square meter boutique will host the label’s ready-to-wear collection and more importantly, Lefranc.Ferrant’s unique service RIENQUEPOURVOUS (Rien Que Pour Vous which means Just for you in English) as the main attraction.

A service available only during evenings and on Sunday by appointment only, RienQuePourVous is a privileged time between designers and client. A fashion consultation, the designers listen to the client’s needs and then give advice and customizes the wardrobe living up to the its name, ‘just for you.’

Lefranc.Ferrant Opens Boutique 2 at Palais Royal

Lefranc.Ferrant Opens Boutique 2 at Palais Royal

This service is available both for the ready-to-wear collection sold in store, and on the custom tailored clothes realized with the know-how of the label’s Parisian ateliers.

Located at 149 Galerie de Valois, the store will be totally white to offer a temporary setting for the new Fall/Winter 2009 collection giving way to the Spring/Summer 2009 Collection. To celebrate the opening of the store, Lefranc-Ferrant shows the collections at Galerie Joyce as well.

Lefranc.Ferrant is also available in the United Arab Emirates, in Russia, in Italy, in the United Kingdom, in Belgium and in Singapore.