a scent by issey miyake
a scent by issey miyake

NEW YORK, Aug 11, 2009 / FW/ — “A scent as simple and beautiful as the air we breathe,” is how designer Issey Miyake describes his new fragrance simply called ‘a scent by issey miyake.’

Set to debut on store shelves this fall, ‘a scent by issey miyake’ follows the designer’s iconic L’Eau d’Issey in 1992, a tribute to water, and Le Feu d’Issey in 1998, an homage to fire and light.

Following the Issey Miyake house codes of merging technological innovation with nature’s poetry, Issey Miyake in collaboration with perfumer Daphné Bugey of Firmenich package the scent created from fresh notes of Hyacinth and Galbanum setting the fragrance’s green, floral, delectable tone, enlivened by vivacious hints of Verbena and Jasmine inside a powerful, avant-garde concept explored by bottle designer Arik Levy.

The bottle which is a remarkable piece of glasswork that tests the boundaries of transparency suggests that the bottles are sliced, depending on the desired size, from a single, continuous block of light-filled glass. Levy’s unassuming design “does not hide behind plays of color or texture and instead deploys its infinite naked beauty”.

The ‘a scent by issey miyake’ range of products includes a 5 oz Eau de Toilette ($115.00 USD), a 3.3 oz Eau de Toilette ($89.00 USD), a 1.6 oz Eau de Toilette ($65.00 USD), a 6.7 oz Moisturizing Body Lotion ($48.00 USD) and a 6.7 oz Moisturizing Shower Gel ($42.00 USD).

a scent by issey miyake
a scent by issey miyake

‘a scent by issey miyake’ will be available this fall exclusively at Saks Fifth Avenue, Neiman Marcus, Bloomingdale’s and Nordstrom stores nationwide.

[MARI DAVIS]
Photos courtesy of Issey Miyake