Silvia TcherassiMIAMI, Nov 2, 2009 – Early this Fall, Silvia Tcherassi became the first Latin fashion designer to turn her attention from dressing women to dressing rooms with the opening of her namesake hotel, The Tcherassi Hotel + Spa, in Cartagena de Indias along Colombia’s Caribbean coast.

After a meticulous two year restoration and renovation, a 250 year old colonial mansion came to life in the heart of Cartagena’s old city reflecting the spirit and elegance of a bygone era, while providing all of the contemporary comforts and luxurious amenities discerning travelers expect today.

Silvia TcherassiFor Tcherassi, bringing glamour to hospitality is a natural extension of her brand. As she explains, “Fashion and hospitality are both businesses totally committed to the creation of new experiences and new sensations. It is the search of a balance between form and function.”

For the operational part of the project, Tcherassi has teamed up with Miami-based Club Federation, LLC to develop and manage the property, bringing the hospitality industry expertise to match her creative and fashionable vision.

The luxurious, home-like hotel will offer seven oversized guestrooms and suites (all named after elegant fabrics used in Tcherassi’s collections) featuring dramatic high ceilings, private balconies, rich wood floors and open bathrooms. Original, restored walls sparkle with a hint of gold dusting adding a rich texture to the rooms that are filled with natural light as a result of the open and airy layout.

In keeping with the residential feel (as well as being eco-friendly), custom-made amenities with Silvia’s fragrance will be offered in large glass containers in lieu of the traditional travel size options. His and her private label Tcherassi bathrobes will also be available to guests making them true “designer robes.”

Silvia TcherassiComfort translates outside of the bedrooms as the hotel will feature a full service spa including state-of-the-art treatment rooms and a pool for water-based therapies. For those who wish to indulge themselves by pleasuring their palates instead of their bodies, the hotel will house “VERA,” a 40-seat indoor/outdoor restaurant and lounge serving authentic Italian cuisine. Diners sitting in the air-conditioned patio will overlook one of the hotel’s four pools, as well as a stunning vertical garden consisting of more than 3000 lush local plants.

For guests seeking privacy, calm and relaxation, options abound at The Tcherassi Hotel + Spa. A private lounge on the third floor provides guests with an outdoor bar and sumptuous daybeds to soak up the Caribbean sun while the stunning rooftop pool deck boasts 360 degree views of the historical city and the sea.

For the hotel, Tcherassi has not only called upon an education in interior design, but utilizes her fashion expertise wherever possible. Do not disturb signs will be made from elegant fabrics, specially made fabric flowers will be gifted to guests and artistic pendant lamps designed particularly for each room using special fabrics are all sure to become collector’s items.

Taking another cue from her fashion experience, hallways and interiors will be enhanced by strategic lighting and music geared to enhancing the guest experience as if they are stars on the catwalk.

Opening rates for the hotel begin at $275 per night. Reservations can be made as of September 15, 2009 by calling (888) 575-2799 or visiting

The Tcherassi Hotel + Spa
Calle del Sargento Mayor 6-21
Cartagena de Indias