cerruti_denimMILAN, Dec 19, 2009 / FW/ — To be unveiled at the 77th edition of Pitti Uomo in Florence on Jan 15 – 17, 2009, the Cerruti 18CRR81 Denim features the classic 5-pocket denim that stands out thanks to the well-known Cerruti craftsmanship.

With just 6 models, 3 for him and 3 for her, the 18CRR81 Denim Fall 2010 capsule collection comes in regular, slim and comfort fits.

Available in two different types of washes, consumers can choose between the gutsier black based which was ran through a flame then scratched; or the raw version which is tinged with deep blue.

For men, the jeans are embroidered with contrasting stitching and given print necktie fabrics as the inner linings.

For women, hand-embroidered pockets are decorated with studs, sequins or patent leather inserts in black or canvas in either blue or black. Each garment is made unique by contrasting satin lining in printed silk – patterned in the case of black denim, or by stitching nuance and detail with applications to the blue canvas.

All the jeans are identified with an inside label: Alize and Levant for the men’s jeans and Paprika, Juniper and Cleanth for women.

These limited edition jeans will be in stores in late June in selected Cerruti stores around the world.

[FELICIA PRINCE]