NEW YORK, Apr 11, 2010 / FW/ — The iPad release last Easter weekend took the U.S. by storm with 150,000 apps already waiting to be downloaded on its first day in the market. And one of them is the first digital version of Interview magazine where fashion designer Norma Kamali is launched her new swimwear collection.
The signature Norma Kamali swimwear ad will be in the Interview magazine issue. And just for iPad enthusiasts, Norma Kamali created portfolios for consumers to scroll through their favorite looks that can be emailed or shared with friends.
Kamali has also created a mini mood video that expresses the spirit of the collection.