Target Launches “Merona.my look maker”
NEW YORK, Jul 6, 2010 / — Trenday retailer Target just launched “Merona.my look maker”, an interactive Facebook component designed to initiate a more personal and direct relationship with Target guests.
Accessible via Target’s Facebook page, the “Merona. my look maker” initiative will enable guests to create complete, head-to-toe looks using items from the current Merona collection, including ready-to-wear, handbags, shoes and accessories. This engaging component is like having a personal stylist on hand, without having to leave home.
The Merona collection offers smart basics as well as fashionable options for any occasion that guests will have the ability to mix and match key styles to create the perfect on-trend Merona ensemble, they will feel confident in. Additionally, users will have the ability to “shop it now,” connecting to Target.com for easy purchase of the items featured in their custom styled look.
Access Merona.my look maker at: http://www.facebook.com/home.php?#!/target?v=app_6009294086&ref=ts
AllSaints Spitalfields Sponsors Jelly Pool Parties in Brooklyn
NEW YORK, Jul 6, 2010 / — AllSaints, the acclaimed British fashion retailer, announces a partnership with the legendary Williamsburg summer concert series- Jelly Pool Parties in support of the festival’s fifth year anniversary. A newcomer to New York City with its recently opened SoHo flagship, AllSaints will be hosting a VIP pub area and additional initiatives throughout the eight-week-long free concerts.
The AllSaints pub will be located at: 110 Kent Ave. between North 7th and North 8th streets at the entrance of the East River Park in Williamsburg. The pub will be open exclusively to invited guests. The venue features vintage fixtures, old world bar, steel beams and exposed brick walls similar to the AllSaints aesthetic.
Guests will enjoy an unrivaled view of Manhattan’s skyline from the VIP roof terrace as well as a “backstage” experience for each performance. The pub will offer guests complimentary cocktails, pints, snacks and water.
