PARIS, Sep 18, 2010 / FW/ — Keeping the title in German, N°42 Plädoyer der Jetztzeit, Desiree Heiss and Ines Kaag, the design duo behind Bless, explained that they decided to keep the German title because the German term precisely defines their actual state of mind, “a plea for the here and now.”
Founded in 1997 by Desiree Heiss and Ines Kaag, the label is being redefined by its founders as they undergo a big discussion on what is truly important to them and the general aim of the label.
And, in this time of transition, Bless came out with a collection that is characterized by a lot of light greytones, some caramel, some natural linen colour as well as jeans linen in contrast to dark tones such as dark green and dark red. The only bright colour is a strong violet.
As started last season, a limited amount of special customized one-of-a-kind clothes will be available; this time they are hand printed with a big stamp motive of the last show.
BLESS N°42 Plädoyer der Jetztzeit
Thursday, September 30th, 2010 at 9pm
153, Avenue Ledru-Rollin – 75011 Paris