LONDON, May 14, 2013/— For her first campaign as sole Creative Director for Jimmy Choo, Sandra Choi has cast internationally renowned, Academy Award® winning actress Nicole Kidman.
Shot by photographer Mikael Jansson last month and premiering in August issues globally, the campaign has a cinematic feel that hints at the power and seduction of the Jimmy Choo woman.
“I’m such a great admirer and feel enormously honoured to be working with Nicole Kidman,” states Creative Director Sandra Choi. “Nicole is one of the finest actresses in the world, who I knew could convey the empowered glamour of the brand. But she is also so nuanced and refined; she brings an attitude of defiance, strength, sensuality and elegance.”
“I’ve always loved fashion, and often use it as a way to get into character,” added Nicole Kidman “There is a lot of complexity, mystery and femininity to the Jimmy Choo woman.”
The recipient of three Golden Globe Awards, one BAFTA and an Academy Award, Kidman is set to feature in the Grace Kelly biopic, Grace of Monaco. She has also been selected as a member of the main competition grand jury at the 2013 Cannes Film Festival taking place from the 15th to the 26th May.