essence Narciso Rodriguez
essence Narciso Rodriguez

NEW YORK, Jan 16, 2009 / FW/ — With the fashion season kicking off tomorrow in Milan, New York-based designer Narciso Rodriguez unveiled a different fashion statement – his latest signature fragrance called ‘essence.’

Described as ‘an olfactory homage to the duality of a woman’s nature, the intense and the ethereal,’ the scent was created by internationally celebrated perfumer Alberto Morillas, who was honored with the coveted Prix François Coty in 2003.

With musc as the olfactive signature, Alberto Morillas magically enhanced the modern heart of musc with radiant notes of rose petals, powdery notes of iris and hints of amber resulting in a floral, powdery musc fragrance.

Encased in a soft-sculpted glass, glows from within its mirrored core, created by noted industrial designer Ross Lovegrove, its elemental shapes allude to a woman’s contours to form an exquisite object of art.

essence Narciso Rodriguez
essence Narciso Rodriguez

The ‘essence’ range of products includes a 3.3 oz eau de parfum ($100.00 USD), a 1.6 oz eau de parfum ($78.00 USD), a 6.7 oz scented body lotion ($48.00 USD), a 6.7 oz scented shower gel ($40.00 USD) and a 3.3 oz perfumed deodorant ($33.00 USD). ‘essence’ will be available exclusively at Saks Fifth Avenue stores nationwide in mid-March, 2009.

The advertising campaign features supermodel Catherine MacNeil whose imagery radiates warmth and an ultra-feminine sensuality. Essence is Narciso Rodriguez’s third scent.

[MARGUERITE SEBASTIEN]
Photos courtesy of Beauté Prestige International