NEW YORK, Aug 28, 2009 / FW/ — A perennial front row denizen under the tents at Bryant Park, it was only a matter of time before Maria Sharapova delves into the world of fashion. And, on the eve of the U.S. Open Championships, Maria Sharapova’s latest volley is not on clay but at 7th Avenue.
Yesterday, at Rockefeller Center here in New York, Fans, tourists, and onlookers burst into cheers as Sharapova was introduced by celebrity MC Quddus on a specially constructed stage where Maria unveiled her new advertising campaign for Cole Haan.
Sharapova’s collaboration with Cole Haan began with sketches, mood boards, and inspirations from the tennis star. Maria’s on-the-go, international lifestyle inspired this chic collection. Maria infused aspects of her playful personality into every detail of the line from the polished buckles of the shoes, to the leather wrapped chain straps of the handbags.
“It’s my hope that other young women will embrace the spirit of the collection; it’s fun, chic, fashionable and most importantly, able to take you from day to night,” says Sharapova.
The Maria Sharapova by Cole Haan footwear collection, featuring Nike Air technology, includes a ballet flat, an ankle-wrapped stiletto, a flat over-the-knee boot, an ankle bootie and a strappy platform sandal. With prices ranging from $138 – $328, the collection offers luxe options at an attainable level.
Highlights of the handbag offering include a small frame clutch, a lambskin hobo, and Maria’s signature chain-link satchel in a range of eye-catching colors. Each silhouette is characterized by an oversized pleating detail, creating a luxe, yet casual feel. Prices range from $248 for a convertible clutch to $428 for a lambskin hobo.