MILAN, Dec 16, 2011/ — In three weeks, Pitti Immagine Uomo begins and once again, 18CRR81 CERRUTI will be unveiling its new collection. And for the 81st edition of Pitti Immagine which opens on January 10, 2012, 18CRR81 CERRUTI brings its Fall/Winter 2012-2013 collection with a multi-facted innate elegance that has a purely Parisian feel.

Entitled, “La Belle Personne”, the 18CRR81 CERRUTI Fall 2012 collection is a mix of formal and informal silhouettes that referenced urban and sportive elements with a dash of the romance usually associated with intellectuals of the French capital – a dandy-street look in beige in gray.

The jacket, one of the most important offerings from the collection is made of lightweight microfiber and padded quilted thermal features practical pockets and applied zip as well as by a large hood with detachable fur.

The collection will be presented at Pitti at the central pavilion, booth U1-V2. The new 18CRR81 CERRUTI booth, like the collection is evocative of very clean lines, basic, modern, almost subliminally recall in the urban world in its sense more refined and relaxed, the environment of European capitals, where modernity blends with architecture and design, and everyday life merges with the desire to enjoy the city and what it can offer.

To be shown at the entrance of the booth is a video that will sum up in a flow of music and images the key concepts of the brand and the inspiration for the collection.

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