LONDON, Dec 8, 2011/ — The British Fashion Council (BFC) today announced the names of 15 of London’s brightest emerging fashion design talents who have been selected to receive BFC NEWGEN sponsorship, supported by Topshop, to show at London Fashion Week in February 2012.
NEWGEN, established in 1993, is one of the world’s most internationally recognised fashion design talent identification schemes. This season will see the 10th anniversary celebrations of Topshop’s continuous backing of the scheme at London Fashion Week. Major celebrations of the ten years which have taken a myriad of London NEWGEN designers to the top are planned for February.
NEWGEN recipients for autumn/winter 2012 sponsored by Topshop are:
Catwalk sponsorship: David Koma, Holly Fulton, J.JS Lee, J.W. Anderson, Michael van der Ham and Simone Rocha
Presentation sponsorship: Christopher Raeburn and Thomas Tait
Installation sponsorship: Nasir Mazhar and SISTER by SIBLING
Exhibition sponsorship: Huishan Zhang, James Long, Lucas Nascimento, Palmer//Harding, and Tim Soar
All of the designers listed above under catwalk, presentation and installation sponsorship will feature in the NEWGEN space of The Exhibition at London Fashion Week.
Caroline Rush, Chief Executive of the British Fashion Council commented, “Autumn/Winter 2012 sees some of the most inventive and pioneering stars of the British Fashion Industry awarded the NEWGEN sponsorship and we are looking forward to seeing them participate in London Fashion Week in February which is set to be one of the most exciting to date.”
NEWGEN offers catwalk designers financial support towards their show costs and the opportunity to use the BFC Catwalk Show Space.
Others receive sponsored presentation or exhibition space to showcase their collections, offering an important introduction for young UK-based designers to influential press and buyers from around the world. NEWGEN also provides business and mentoring support through the BFC in partnership with Shoosmiths, Baker Tilley and Lloyds TSB.