HERZOGENAURACH, Apr 16, 2014/ — adidas Originals continues to break new grounds with its latest collaboration. Teaming up with London’s design darling Mary Katrantzou, a capsule collection is coming your way for Fall/Winter 2014 featuring innovative apparel and footwear in the designer’s iconic, hyper-color, kaleidoscopic patterns.
Emerging from the boldly creative British style scene, Katrantzou has established herself as a global fashion force, most recently having delivered a powerful, critically acclaimed fashion collection for the Autumn/Winter 2014 season.
For adidas Originals, Katrantzou’s vision is translated in apparel and footwear with a feminine strength, distilling the essence of Katrantzou’s graphic vision.
“The collaboration between adidas and Mary Katrantzou merges the exceptional talent of one of the most interesting designers of today and a company that embraces many different cultures from sports, pop, music and fashion,” said Dirk Schoenberger, Global Creative Director, adidas Sport Style Division
“I admire Mary’s extraordinary sense of printing techniques, colours and silhouette that will bring another amazing new aesthetic to the adidas Originals women’s collection,” Schoenberger added.
adidas Originals by Mary Katrantzou is in stores November 2014.