GREEDILOUS’ F/W18 collection is inspired by beauty in women represented with extreme glamour, the Palace of Versailles and Marie Antoinette’s romantic style. Designer Younhee Park revisits the vintage appeal of playing with beautiful patterns from nature to reinterpret Marie Antoinette as a fantastical creature representative of the brand’s unique identity.

Since 2009, designer Younhee Park has captured the authenticity of haute couture but with an eye on sustainability. Describing the look as ‘futuristic modernity’, Park creates a feminine look with masculine undertones that manages to be both classic and directional.

GREEDILOUS has grown into a global brand loved by celebrities and influencers worldwide. The brand has participated in Paris’s Who’s Next, Seoul’s Generation Next and NYC’s Capsule and Coterie tradeshows. Most notably, the designer was nominated for the 2014/2015 International Woolmark Prize. http://greedilous.com/

Concept Korea is a collaborative project to promote Korean fashion designers and assist them in their attempts to break into the U.S. fashion market. Concept Korea is organized by the Ministry of Culture, Sports and Tourism of the Republic of Korea and the Korea Creative Content Agency (KOCCA). Concept Korea began in the spring of 2010, and this F/W 2018 season marks the organization’s seventeenth time showing at New York Fashion Week. www.conceptkorea.org

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