For his first festive campaign as creative director of Burberry, Riccardo Tisci celebrates inclusiveness, union, hope and love by asking a cast of international talents, selected among the friends and people who have always supported the designer, to take part in the What is Love? campaign.

On the notes of the eponymous hit by Deee-Lite, Mert Alas & Marcus Piggott shot Mahmood, Carla Bruni, Sasha Pivovarova, Fran Summers, Zhou Dongyu and Yoo Ah-in, Shay, Ikram Abdi Omar, Lea T, Boychild, Wu Tsang, Cecilia Chancellor, Marina Morena and Ruben Loftus-Cheek, while dancing and wearing the iconic trench coats, puffy jackets with underwater prints, classic tuxedos, mini dresses with sequin embroidery and all the brand’s latest creations designed for the Christmas parties.

Images Courtesy Of BURBERRY

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