Pamela Anderson and Richie Rich
Pamela Anderson and Richie Rich

DALLAS, Mar 30, 2009 / FW/ — Richie Rich, formerly of Heatherette unveiled his latest collection last Friday during Rock Fashion Week 2009 at the Fontainebleau Miami Beach.

On Friday, March 27, 2009, Richie Rich hosted a press conference to announce his newest venture, featuring special guest and muse Pamela Anderson, and prior to his runway show that evening. Pamela also crawled up onstage to join Richie during his fashion show.

Other designers who unveiled their collection during Rock Fashion Week 2009 included Russell Simmons, Monarchy, Caroline D’Amore, Abi Ferrin, b. Michael and LeiMarco.

Later that night, Fergie celebrated her 34th birthday at Rock Fashion Week with a bash at LIV in Fontainebleau, along with friends and family, including Josh Duhamel and fellow members of the Black Eyed Peas, and many more.

Additional celebrities in attendance at Rock Fashion Week included Dennis Rodman, Lil’ Jon, Caroline D’Amore and many more!

For more information, please log on: http://www.rockfashionwk.com/

[MARI DAVIS]

Fergie of the Black Eyed Peas
Fergie of the Black Eyed Peas