NEW YORK, Aug 4, 2010 / FW/ — The Spring 2011 womenswear season heats up with the release of the Mercedes-Benz Fashion Week preliminary schedule featuring 90 established and emerging designers who will unveil their Spring 2011 collections.

Slated on September 9 – 16, Mercedes-Benz Fashion Week celebrates its first season at Lincoln Center’s Damrosch Park. This also marks the return of Betsey Johnson, Bibhu Mohapatra, Bill Blass, Buckler, Cynthia Rowley, Derek Lam, Jenny Packham, L.A.M.B., Rosa Cha, Ruffian, VERRIER, Vivienne Tam, Zang Toi, among others under the Mercedes-Benz Fashion Week umbrella.

Mercedes-Benz Fashion Week will host three runway venues; the Theatre, Stage and Studio as well as a fourth presentation space called the Box for designer presentations, industry forums, press conferences and other activities. An asterisk (*) denotes Designer Presentation in the Box

Preliminary schedule of events:

SEPTEMBER 9, 2010

9:00 AM Nicholas K, Studio
10:00 AM Project Runway, Theatre
10:30-11:30 AM Toni Maticevski, Box*
11:00 AM Richard Chai, Stage
1:00 PM Ruffian, Studio
2:00 PM Christian Siriano, Stage
2:30-4:00 PM Bensoni, Box*
6:00 PM Farah Angsana, Studio
6:30-7:30 PM VERRIER, Box*
7:00 PM Concept Korea, Theatre
9:00 PM Richie Rich, Studio

SEPTEMBER 10, 2010

9:30-10:30 AM Tadashi Shoji, Box*
10:00 AM BCBGMAXAZRIA, Theatre
11:00 AM Duckie Brown, Stage
12:00 PM Michael Angel, Studio
1:30-2:30 PM Buckler, Box*
2:00 PM EDITION Georges Chakra, Stage
3:00 PM Ports 1961, Theatre
4:00 PM Alexander Berardi, Studio
6:00-10:00 PM Fashion’s Night Out
8:00 PM Academy of Art University, Theatre

SEPTEMBER 11, 2010

10:00 AM Lacoste, Theatre
10:30-11:30 AM Binetti, Box*
11:00 AM Cynthia Rowley, Stage
1:00 PM Prabal Gurung, Studio
2:00 PM ADAM, Stage
2:30-3:30 PM Yoana Baraschi, Box*
3:00 PM Vivienne Tam, Theatre
4:00 PM Mik Cire, Studio
6:00 PM Charlotte Ronson, Stage
7:00 PM Z Spoke by Zac Posen, Theatre
9:00 PM Venexiana, Studio

SEPTEMBER 12, 2010

10:00 AM Derek Lam, Stage
10:30-11:30 AM Timo Weiland, Box*
11:00 AM Lela Rose, Studio
1:00 PM DKNY, Off-site
2:00 PM Rebecca Taylor, Studio
2:30-3:30 PM Rebecca Minkoff, Box*
3:00 PM Hervé Léger by Max Azria, Stage
4:00 PM Diane von Furstenberg, Theatre
5:00 PM Trias, Studio
6:30-7:30 PM Global Glam Collection, Box*
7:00 PM Custo Barcelona, Stage
8:00 PM Tommy Hilfiger, Theatre
9:00 PM Vassilios Kostetsos, Studio

SEPTEMBER 13, 2010

8:30-10:00 AM William Tempest, Box*
9:00 AM Jenny Packham, Studio
10:00 AM Carolina Herrera, Theatre
11:00 AM Carlos Miele, Stage
12:00 PM Diesel Black Gold, Off-site
1:00 PM Tracy Reese, Studio
2:00 PM Donna Karan Collection, Off-site
2:30-3:30 PM TONYCOHEN, Box*
3:00 PM Monique Lhuillier, Stage
4:00 PM Yeohlee, Off-site
5:00 PM Herchcovitch;Alexandre, Studio
6:00 PM Betsey Johnson, Theatre
7:00 PM Perry Ellis, Stage

SEPTEMBER 14, 2010

9:00 AM Elie Tahari, Studio
9:00-10:30 AM Monique Péan, Box*
10:00 AM Badgley Mischka, Theatre
11:00 AM Vera Wang, Stage
1:00 PM Rosa Cha, Studio
1:30-3:30 PM Bibhu Mohapatra, Box*
2:00 PM Max Azria, Theatre
3:00 PM Dennis Basso, Stage
6:00 PM Luca Luca, Studio
6:30-7:30 PM Sophie Theallet, Box*
7:00 PM Tibi, Stage
8:00 PM Narciso Rodriguez, Theatre
9:00 PM Toni Francesc, Studio

SEPTEMBER 15, 2010

8:30-10:00 AM Bill Blass, Box*
9:00 AM Tory Burch, Studio
10:00 AM Michael Kors, Theatre
11:00 AM Nanette Lepore, Stage
1:00 PM General Idea, Studio
1:00-2:30 PM Adrienne Vittadini, Box*
2:00 PM Gottex, Theatre
3:00 PM Milly by Michelle Smith, Stage
5:00 PM Odd Molly, Studio
6:00 PM Anna Sui, Theatre
6:30-7:30 PM Mackage, Box*
9:00 PM Zang Toi, Studio

SEPTEMBER 16, 2010

10:00 AM Ralph Lauren, Skylight Studio, 275 Hudson Street
11:00 AM Ralph Lauren, Skylight Studio, 275 Hudson Street
11:30-1:00 PM Andy & Debb, Box*
12:00 PM Isaac Mizrahi, Theatre
1:00 PM Davidelfin, Studio
2:00 PM Argentina Group Show, Stage
3:00 PM Calvin Klein Collection Women’s, 205 W 39th St, Ground Floor
4:00 PM Calvin Klein Collection Women’s, 205 W 39th St, Ground Floor
6:00 PM J. Mendel, Studio
6:30-7:30 PM Rebecca Moses, Box*
7:00 PM Naeem Khan, Stage
8:00 PM L.A.M.B., Theatre
9:00 PM IVANAhelsinki, Studio

New York Fashion Week Spring 2011